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MarketingMonday Links

Monday Links: Google Continues its Takeover

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My industry news intake has suffered drastically over the last few weeks thanks to a good deal of new business.  Now don’t get me wrong , new business is a great thing for my livelihood and more specifically my wife’s shopping habits, but it can make it hard to blog when you are a small start-up company. 

I did however have the opportunity to check out a few very intriguing articles and wanted to share them with you in this week’s edition of Monday Links.

1. Google TV Announces Its Programming Partners

Google continues to do everything they possibly can to turn America into 1984. I kid, I kid (kind of).  They plan on launching Google TV in the next few weeks and have signed contracts with HBO, CNBC and Turner Broadcasting (TBS,TNT) to name a few.  As with anything Google does, they hope to be the “leader in the growing industry of Internet-connected television sets, which Forrester Research expects to be in 43 million United States homes by 2015.” What do you think about turning television screens into bonafide web portals?

2. 4 Reasons The Social Media Industry Has a Credibility Problem

We need to stop talking about what we are going to do and actually do it.  We need to stop thinking our time is more valuable than someone else’s. Most of all we need to help others that don’t get social media instead of lashing out at them.  Basically just a great post from a great blog to help put things in perspective.

Just because some of us may be on the right side of a revolution doesn’t mean we are better than anyone else.

3. Why are Social Behaviors Plateauing?

Are we done acting as creators and instead shifting towards consumers?  And better yet, if we as communications professionals aren’t focused enough on creation – what will there be to consume?  One thing not changing – joiners. Joiners are the people that decide to test the waters with a social network presence meaning there are still more and more engagement opportunities out there.

 Where will the next shift be?

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